Meet the team

We're building the future of social communications

Our founding team has over 25 years of experience creating software products that businesses and consumers love.
Co-Founder Mario Tacke

Mario Tacke

Co-Founder, Head of Engineering

Co-Founder James Touhey

James Martin

Co-Founder, Head of Design

Our guiding principles...

THE PRODUCT CAN ALWAYS BE BETTER
We take great strides to create a best in class user experience. For us that means it’s fast, reliable, secure, intuitive, beautiful, and most importantly, it makes your job easier.
NEVER STOP TALKING TO CUSTOMERS
We would be naive to think that we knew everything about the needs of social marketers, so we make it a point to work closely with our customer base on just about everything we do.
FOCUS ON OUTCOMES, NOT FEATURES
By understanding and prioritizing your social campaign goals first, we can feel good about delivering a product that achieves those with as few features and distractions as possible.
Holo infographic social avatars

The Holo story

After many conversations with top marketers and creators, we quickly learned that a majority of campaigns fail due to poor communication around the brief. Companies try to fix this by throwing more time and resources at the problem, more in-person meetings, more calls, more account management. But, “more” ultimately results in rising costs for marketers and lost opportunities for creators.

We knew there was a better way. So we set forth to create a solution that would give everyone time back in their day, and foster the relationships between marketers and creators all over the world. Now we’re on a mission to listen, understand, and nurture the needs of today’s forward-looking businesses and connect them to the next generation of brand ambassadors using their ever-evolving digital language.